Explore the methods and processes to help nonprofits raise money in an environment that increasingly demands accountability, transparency, and results. The realities of today's economic environment have required that nonprofits, and those that raise money for them, make their case for support as strongly as possible. Warm and fuzzy appeals that tug at the heart strings have met with limited success. Assuming that funding targets intuitively know the value of the good work being done is unrealistic. The Key to Nonprofit Sustainability offers an abundance of pragmatic tips, tools, case studies, and techniques to make the process easy to understand and implement.

Tom Ralser, founder of Capital Strategists Group, LLC, has worked with hundreds of organizations in forty-eight states. He has over eighteen years of experience working with organizations seeking his financial know-how and analytical skills. He holds the prestigious Chartered Financial Analyst (CFA) designation and applies his skills to the challenging task of investment justification in the nonprofit world.