{"product_id":"9780333628140","title":"Bancassurance in Europe","description":"\u003ch1\u003eBancassurance in Europe\u003c\/h1\u003e \u003ch2\u003eHoschka, Tobias C.\u003c\/h2\u003e \u003cp\u003eThis innovative book provides the first detailed analysis of the increasing convergence of banking and insurance in the retail area, a trend commonly referred to as bancassurance. In the first part of the book industry- and firm-level characteristics are analysed which contribute to the increasing level of cross-industry penetration in the banking and insurance sector. The second part of the book provides for the first time a detailed account of banks' entry strategies into insurance. It thereby focuses on identifying the key factors which determine whether or not entry will be successful.\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Palgrave Macmillan\u003c\/p\u003e \u003cp\u003ePublication Date: 1994-07-12\u003c\/p\u003e \u003cp\u003eFormat: Hardcover\u003c\/p\u003e \u003cp\u003eISBN-13: 9780333628140\u003c\/p\u003e \u003cp\u003eDOI: 10.1007\/978-1-349-23455-4\u003c\/p\u003e \u003cp\u003eDimensions: 216cm x140cm\u003c\/p\u003e \u003cp\u003ePages: 174\u003c\/p\u003e ","brand":"Palgrave Macmillan UK","offers":[{"title":"Default Title","offer_id":47414075031692,"sku":"9780333628140","price":152.1,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780333628140.jpg?v=1775848796","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9780333628140","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}