Competition: Forms, Facts and Fiction

Cvitkovic, Emilio

The book is an iconoclastic overview of the art of analyzing industries and competition. The book examines the capabilities of several complex business tools such as decision analysis, accounting, and other 'MBA-science' disciplines, and translates them into commonsensical concepts such as competitive strengths, uncertainty, complexity and 'results'.

Details

Published by: Palgrave Macmillan

Publication Date: 1992-12-08

Format: Hardcover

ISBN-13: 9780333572191

DOI: 10.1007/978-1-349-12857-0

Dimensions: 216cm x140cm

Pages: 317