{"product_id":"9780230521674","title":"Luxury Fashion Branding: Trends, Tactics, Techniques","description":"\u003ch1\u003eLuxury Fashion Branding: Trends, Tactics, Techniques\u003c\/h1\u003e \u003ch2\u003eOkonkwo, U.\u003c\/h2\u003e \u003cp\u003eThis groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry. It will make engaging reading for anyone who wishes to learn about the captivating business of turning functional products into objects of desire.\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Palgrave Macmillan\u003c\/p\u003e \u003cp\u003ePublication Date: 2007-05-03\u003c\/p\u003e \u003cp\u003eFormat: Hardcover\u003c\/p\u003e \u003cp\u003eISBN-13: 9780230521674\u003c\/p\u003e \u003cp\u003eDOI: 10.1007\/978-0-230-59088-5\u003c\/p\u003e \u003cp\u003eDimensions: 235cm x155cm\u003c\/p\u003e \u003cp\u003ePages: 352\u003c\/p\u003e ","brand":"Palgrave Macmillan UK","offers":[{"title":"Default Title","offer_id":47431251918988,"sku":"9780230521674","price":76.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780230521674.jpg?v=1775882073","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9780230521674","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}