{"product_id":"9780230277151","title":"Rethinking Rational Choice Theory: A Companion on Rational and Moral Action","description":"\u003ch1\u003eRethinking Rational Choice Theory: A Companion on Rational and Moral Action\u003c\/h1\u003e \u003ch2\u003ede Jonge, Jan\u003c\/h2\u003e \u003cp\u003eThe marriage of neuroscience and the science of choice behaviour gave birth to neuroeconomics. Jan de Jong explores this new discipline, investigating the relationship between choice behaviour and brain activity, and the light that this sheds on our systems of reasoning.\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Palgrave Macmillan\u003c\/p\u003e \u003cp\u003ePublication Date: 2011-12-12\u003c\/p\u003e \u003cp\u003eFormat: Hardcover\u003c\/p\u003e \u003cp\u003eISBN-13: 9780230277151\u003c\/p\u003e \u003cp\u003eDOI: 10.1057\/9780230355545\u003c\/p\u003e \u003cp\u003eDimensions: 229cm x152cm\u003c\/p\u003e \u003cp\u003ePages: 355\u003c\/p\u003e ","brand":"Palgrave Macmillan UK","offers":[{"title":"Default Title","offer_id":47679308365964,"sku":"9780230277151","price":98.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780230277151.jpg?v=1776571048","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9780230277151","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}