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This is an inspiring, and practical book about seeing more of the future markets than the competitors. It is the first comprehensive model for analyzing and managing the future systematically and effectively. The five futures glasses and the 'Eltville Model' are simple, but thorough tools to improve thinking and communicating about the future.
Published by: Palgrave Macmillan
Publication Date: 2010-04-28
Format: Hardcover
ISBN-13: 9780230247055
DOI: 10.1057/9780230275317
Dimensions: 229cm x152cm
Pages: 266